Family PR for StickerKids name tags

PR experts help families keep stuff together

PR experts help families keep stuff together

If children keep losing things, the family PR experts from Griffiths Consulting are now explaining to all parents to really stick it to their children – but only in the form of cool name stickers! The Munich communications agency now supports StickerKids, Switzerland’s favourite sticker company, with PR activities for the launch of their brand in Germany.

Mark, the inventor of StickerKid, was inspired in 2004 by his personal experiences with his sons to develop custom name tags which last for a very long time. In 2013 his friends Dörthe and Christian Berlovan took over StickerKid, which already was the most popular name tag brand in Switzerland at that point of time. Surrounded by new parents, the Swiss-German couple has first-hand knowledge of the fact that “losing things” costs parents not only plenty of time but also a lot of nerves. What they like best about their job is when parents tell them about their happy children whose teddy bear or favorite doll found their way back home thanks to a StickerKid name tag.

Griffiths Consulting is an award-winning PR and Social Media agency in Munich. The agency has particularly broad experience with the family, kids, and youth target group and works across industry sectors, for instance, baby products, tourism, fashion, toys, education, and hobbies. The agency’s core competencies include strategic consulting, corporate and creative brand communications including advertising, social media as well as crisis PR in cases such as litigation or product recalls. It was founded in 2004 by Ulrica Griffiths, who previously ran Public and media relations for toymaker LEGO in Central Europe.

Text in: German


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