PR and Influencer Marketing projects for kids books, jigsaw puzzles, games


PR and media cooperations for breast pumps and other breastfeeding solutions

Innovation First

PR, Social Media (e.g. campaign with Youtubers) and Website content for robotics toys

Braun fever thermometers and blood pressure monitors

PR, media cooperations, blogger & KOL relations for Braun fever thermometers, blood press monitors and health app


PR, celebrity cooperations, Social Media, advertising and all texts in German: Launch of iCandy brand in Germany – British luxury push chairs


PR and Blogger Relations: AeroSleep (mattresses) and AeroMoov (travel accessoiries) brands


PR and Blogger Relations: Sound Education Forum (Acoustics in educational institutions)

Münchner Verkehrs- und Tarifverbund (Munich transport association)

PR concept for children’s and young adults’ tickets


PR and Blogger Relations for maternity fashion

RC 2 / Learning Curve

PR and Blogger Relations for Lamaze baby toys

Angel Cat Sugar

PR and Social Media PR and Social Media for the character license Angel Cat Sugar

HCM Kinzel

Media & Public Relations and Channel marketing for toys, board games and apps

Goliath Toys

PR, Social Media, print advertising, online content for board games and a game app:

Babywelt Messen / Gruner + Jahr Expomedia Events

Media relations and online PR for consumer shows

Institut für Potentialanalyse

Launch of a private consulting institute for career
and degree choices

Public Solution

Trade show PR for the board game console Yvio

United Soft Media

3 Projects:

Kosmos Verlag

Long-term Public Relations for experimenting kits, puzzles and children’s books –

DPRG e.V. Bavarian group

PR Conference on Online PR, January 28th 2005 in Munich –

Previous positions inhouse:

Head of Public Relations Central Europe

MATTEL Interactive
Head of Public Relations Central Europe

We can provide you with details and further references upon request.

Skip Hop

PR and Influencer Relations for nursery gear, kids’ backpacks and toys

Primo Toys

Launch of the Cubetto programming toy (Media Relations)

Zuru Toys

PR at the Nuremberg Toy Fair

KD Germany

Launch of the Kurio children’s tablets, smartwatch and toys (PR & Social Media)

CareDriver – Powered by Škoda Auto DigiLab

Launch PR for babysitting and mobility services per app for families (special needs, kids, seniors)


PR for customised stickers, labels and kid’s room decorations


Blogger outreach, trade-PR and media planning for toy distributor


Litigation PR

Generation Robots

B2B media relations: paneuropean supplier of robots


B2B media relations: Lubricants for food and drinks processing


PR and Blogger Relations: Launch of the toy brands Soft Spots and Zing Air

Familotel AG

Media and blogger relations for a marketing cooperation of family-friendly hotels

Vivid Sydney

Since 2011, yearly media relations for an art and cultural event in Sydney, Australia

Universal Music

Media and blogger relations at the launch of a new series of audio plays


PR, Social Media and Marketing Communications for kids vehicles –


PR at trade shows and coordination of TV shootings for “Tangaroo”, a parent-child tandem –


Launch of the infant magazine Pippo and PR for the anniversary of the publishing house


Launch of interactive kids beverages Boowl Magic and Boowl Cartoon.


Launch project of the Smoodoos kids community
and plush toys –


Long-term Public Relations for prams and baby furniture –

unisono media

Long-term Public Relations for language learning

Mega Brands Deutschland

Long-term Public Relations for construction toys

Tomy UK Ltd.

Long-term PR for toys and baby accessories

»Tomy has been working with Griffiths Consulting since 2005. The agency provides a creative and reliable service, comprehensive consulting and proactive development of new PR opportunities for our company and products. They show an excellent knowledge of our industry and target groups. Therefore I can, without any reservation, recommend them as a partner for public relations. «
(Guido Schubert, General Sales Manager)

Jens Peters-Willke

SEO consulting for doctor’s surgery

Text in: German